While there are many free options available, we've selected two that really deliver in terms of ease of use and functionality: InVision and Marvel. Although InVision does offer more advanced, paid plans, you can get started with one prototype at no cost. As for Marvel, a free plan will grant you access to unlimited projects with no limits on time. 

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To be completely balanced, I have had customer service issues with Canva in the past. I don’t like their policy on paid elements, and they really didn’t react well when I aired those criticisms online. Not a great response, and I was unhappy enough to start looking for Canva alternatives. However those issues have been resolved and Canva made some really welcome changes to how subscriptions work, so it was ultimately a big positive.
ImageOptim handily solves a problem that all the above might create. Putting lots of fancy graphics on your website can slow it down, something you don’t want generally, but really, really don’t want for something like your newsletter sign-up page. This useful tool will reduce the size of all of your images to appropriate resolutions for web usage – and as a bonus it’s really quick and easy to use, so you can fly through a whole stack of images in no time. And it really does make a huge difference – see below for proof.

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And in my quest to find alternatives to fancy computer programs, I've come across a lot of free tools that help take my marketing up a notch. In particular, I've adopted a ton of free tools for creating visual content that don't cost my team a dime. From templates to browser extensions to online photo editors, keep reading to see some great, free web design tools to use.

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One of the most important elements of web design is your color palette -- you want to make sure your images, graphics, and font colors all help convey your message and maybe even drive conversions. But often, it's hard to find that exact shade of blue that's in a photograph you need to use -- which is where Pictaculous comes in. Upload a photo and then instantly get recommendations for colors to use, including their respective HEX codes. Your color palettes will never be uncoordinated again.

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But not just any old design will do. In fact, factors like color, size, and shape, all play a role in the performance of your button. So to help you encourage more visitors to become leads, we've created 50 pre-designed CTA templates to employ on your website. These templates are customizable, and we encourage you to test different colors and placements until you find what works best for you.

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While there are many free options available, we've selected two that really deliver in terms of ease of use and functionality: InVision and Marvel. Although InVision does offer more advanced, paid plans, you can get started with one prototype at no cost. As for Marvel, a free plan will grant you access to unlimited projects with no limits on time. 

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Edit: This step is where you get to put on your artist hat and modify your design. Don't rush this process and make sure you inject your own flair so this truly represents what you and your company stand for. You can either start with the font selection or get straight to the graphic. You can customize colors, effects, layout, spacing and more. Before you finalize your design make sure you get some feedback from family, friends or business partners.

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One of the main benefits of using GraphicSprings' design tool is that you can put together a logo for your brand or business in literal seconds. All you have to do is enter your business or brand name and tagline, choose from our image templates, and download your high resolution files. Of course, you can also customize your logo design as much as you want, which will take slightly longer, but the process will remain simple and easy throughout.

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FreeLogoDesign is a free logo maker. Our online design tool allows entrepreneurs, small businesses, freelancers and associations around the world to create professional looking logos in minutes. Create your own logo design with Free Logo Design, 100% free, fast and effective! Via our logo creator in 3-steps you can create and upload your own logo, in minutes.

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If you're looking to make interactive infographics -- not just plain visuals -- check out this online design tool. Easily add graphs, maps, text, and even playable videos without diving deep into a design program. It also has social sharing tools built right into the infographic, so you don't have to worry about creating a custom Pin-It button. It's a pretty nifty tool if you want to create and ship an infographic -- fast. 
ImageOptim handily solves a problem that all the above might create. Putting lots of fancy graphics on your website can slow it down, something you don’t want generally, but really, really don’t want for something like your newsletter sign-up page. This useful tool will reduce the size of all of your images to appropriate resolutions for web usage – and as a bonus it’s really quick and easy to use, so you can fly through a whole stack of images in no time. And it really does make a huge difference – see below for proof.

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SmallPDF – PDF to JPG converter might not be the most obvious choice here, but I need it for one very specific job: fixing blurry BookBub Ads. Sometimes Canva (and other programs) exports a blurry image at smaller sizes, an issue when it comes to BookBub Ads and the small, 300x250px format. Here’s my workaround: export the image as a Print-Ready PDF in Canva, convert it to a JPG using this tool, then reduce the size to 300x250px. That should kill your blurriness. (Note: I heard that Book Brush may have solved this problem in another way, but I don’t know the details – perhaps a Book Brush user can let us know in the comments).

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I don’t think I’m alone in that, by the way, so if you also routinely recommend Canva to your audience, I recommend checking out the affiliate program here – which has flown strangely under the radar. It’s super easy to set up on affiliate account too, as they use the same Impact platform as AppSumo and other companies – so if you are already set up on that, it’s just a couple of clicks to get it all going for you.

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A logo communicates your brand. A successful logo is an instantly recognizable symbol of who you are. A logo can be an image, text, or a combination of both. Logos are a chance to be unique, and they help your brand stand out. When you make logo design choices, think about the effect it will have on your intended audience. Build a customized logo for your brand or business in minutes that perfectly captures what you’re all about. Adobe Spark provides logo templates like the ones below to get you started. Tell your brand’s story by sharing your finished logo with the world.

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